Webinars stay among the many simplest methods to find out about, nurture and pitch to an viewers. You can use webinars to determine your experience, to ship helpful suggestions, to reap knowledge about your leads, to convey the worth of your product to them, and to counsel subsequent steps to your viewers.
While the idea of utilizing webinars is nothing new for online marketers and brands, the way in which you need to be utilizing webinars and superior expertise is altering the entire time.
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For instance, it wasn’t way back that every one main webinar platforms required viewers members to put in apps. Not solely did this add friction to the webinar attendance expertise, making it much less seemingly that folks would have the flexibility to hitch webinars, nevertheless it additionally precipitated some cybersecurity vulnerabilities – even webinar platforms with the very best reputations have skilled snafus with their shopper apps, as recently as last week.
What’s extra, lots of the high options on the market nonetheless merely offer you a display screen and a method to discuss or chat together with your viewers. Not that you simply want bells and whistles for the sake of getting fancy. It’s simply that if you wish to take advantage of the chance that your webinars signify – the place dozens if not a whole lot of individuals have blocked in an hour to concentrate to what you’re sharing – you then’d do effectively to maintain these individuals engaged. And interplay is one of the simplest ways to do this.
If you might be nonetheless utilizing one among these complicated, outdated options, then not solely are you leaving cash on the desk, you’ll additionally come off as archaic to your leads.
There should be a greater means.
A extra superior and higher webinar resolution is ClickMeeting, which not solely has zero software program or plugins to put in, however can be loaded with in-webinar interplay options, in addition to being extraordinarily straightforward to make use of.
In quick, it’s the most effective methods to have interaction with you viewers by means of reside webinars, while not having to rent an costly tech crew or programmer to have all of the performance and options one would need to should run a profitable lead technology and webinar marketing campaign.
Best of all, compared to different webinar options on the market, ClickMeeting is kind of competitively priced, and in addition permits for people, companies, and types to get began with memberships as little as $25 monthly, for as much as 25 attendees.
ClickMeeting additionally has fairly the historical past and quantity behind them as effectively. Over 604,000 webinars have been hosted on the platform final 12 months, a median of practically 70 webinars per hour, welcoming over 17.5 million attendees. Since launching in 2011, ClickMeeting has hosted some 95 years’ price of video content material.
With all of this in thoughts, let’s check out 5 distinctive and inventive methods ClickMeeting is altering the world and enterprise of on-line webinars.
Three Ways ClickMeeting is Dominating the Webinar Space
Now that you’ve got understanding of what ClickMeeting is and the way it can assist enhance your online business and ROI, let’s check out a number of the newest options added to their webinar platform that can assist you attain your targets.
1. Paid Webinars
For most conditions, the idea of a reside webinar is to get individuals to hitch totally free, after which to pitch them with a paid services or products on the finish of the webinar.
This mannequin works nice, however there are different successful strategies on the market as effectively — similar to operating that very same webinar promotion, however attaching a price to it and pre-selling your audience earlier than you even get began.
This is useful for a lot of causes, similar to figuring out that all your attendees are invested, they’ve cash to spend, and they’re severe about no matter it’s it’s important to supply.
ClickMeeting has a brand new system in place that makes it straightforward for purchasers to run paid webinars while not having to arrange completely different mailing lists, cost platforms, and up-selling techniques.
You can view the quick video under to see how easy and quick it’s to arrange a paid webinar by means of the platform.
This can all be carried out in 4 easy advantages and options in thoughts:
- Easily cost for any of your chosen paid webinars
- Set the price for every occasion
- Manage all of the funds from one place (integration with Paypal)
- Easily entry your paid occasions’ statistics to see which webinars convey you probably the most revenue
If you aren’t carry on the concept of promoting paid webinars to your viewers, no worries, the free possibility is at all times there — nevertheless, I might undoubtedly suggest you attempt it someday, as you may see an enormous uptick in converts, attendance and signal ups.
2. Facebook and YouTube Live
There is little doubt about it… audiences love being on social media, and advertisers love reaching audiences by means of social as effectively.
However, with Facebook and YouTube already having reside video stream affords, how will you benefit from a webinar by means of their platforms as effectively.
This is one thing new that ClickMeeting has put a variety of effort and time into as effectively. It’s not nearly internet hosting video on these platforms since you learn someplace that it’s a good suggestion – it’s additionally about expanding your webinar reach and social engagement within the course of.
Through ClickMeeting, customers can stream their content material reside and construct your viewers like by no means earlier than. When profiles go reside, followers who occur to be looking on Facebook or YouTube will see outstanding promotions recommending that they click on by means of and think about, so ClickMeeting’s reside simulcast performance is a good way to get the individuals who comply with you on these channels to tune in to your presentation.
3. Call to Action inside Webinars
As somebody who has run loads of webinars, one of the vital necessary (and awkward) elements of the method is when you’re able to make a pitch and promote to your viewers.
This is one space when many webinar options are missing, which regularly leaves hosts with their PowerPoint slides on the display screen and easily telling their viewers to sort in a particular URL, or to make use of a coupon code on a website. As entrepreneurs, we all know that each difficult step alongside the way in which drastically reduces conversions in the long term.
ClickMeeting understands this as effectively, they usually have a very nice call-to-action (CTA) system constructed proper into their reside webinars. You can see a preview of how this may seem in your personal webinar by means of the screenshot under.
No extra needing to inform your viewers to sort in some lengthy low cost supply URL you created. Instead, present your viewers with a fast and simple popup window, whereas giving your attendees instant entry to your supply whereas they’re nonetheless engaged and in shopping for mode.
Another fast and helpful tip for utilizing such a function, is to have your viewers share your webinar on social media or enter a contest for attending the occasion. This can all happen throughout the first jiffy of your occasion. Having your viewers engaged proper from the start is a good way to maintain them watching till the tip of the webinar.
When It Comes to Webinars… ClickMeeting is the Way to Go!
If you have been to go over to Google and seek for “greatest webinar options,” you’ll seemingly discover a bunch of paid placement advertisements and evaluation articles on the primary web page. This in itself is sufficient to trigger a headache and would undoubtedly take up a variety of your time to undergo.
With ClickMeeting, you already learn about a number of the greatest instruments and options they’ve to supply. Sign up now for your free account, which supplies you full entry for 30 days.